CEREAL BOX PROJECT

Criterion Rubric
4-Point Rubric

You are the chief engineer in a product design team that is introducing a new breakfast cereal. Members of your team have shared the following information:

Marketing: Consumers are looking for a "wholesome" product. Market survey have suggested that shoppers prefer a "giant economy" size, so the container must contain at least 16 ounces of cereal.
Nutritionist: A panel has taste tested various recipes. The preferred recipe will cost $.20/oz to produce.
Sales Representative: The new cereal can initially be displayed on supermarket demonstration shelves at eye-level. The cereal boxes should be between 20 and 30 cm in height.
Buyer Sixteen ounces of this cereal will fit into a container that is 4,500 cubic centimeters in volume. Material for the box cost $.10 for 100 square centimeters of cardstock.

You are responsible for designing a cereal container that will match these specification. It should cost as little as possible to make, but also attract shopper's attention.

You will submit a written proposal and justification to the project manager in one week. It should include:

  1. A scale diagram of the 2-dimensional net required to manufacture the container.
  2. A 3-dimensional model of your container. It should be the actual size of your proposed cereal box. It may be decorated for added effect.
  3. Computations showing the total cost of the cereal and container and the amount of cardstock and cereal that are needed for each box. All work must be shown. Make sure your calculations are complete, accurate, clear, and correspond to the diagrams in part 1.
  4. A two- to three-page justification of your proposal.
    It should explain why you chose the specific shape and dimensions you did and how you arrived at these dimensions.
    The calculations you used to determine your cereal box's dimensions should be included.
    It should include reasons why you did not choose a different shape and/or dimensions.

    It should describe how your proposed container matches your design teams' specifications.